Product Review Facts

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Have you always presumed reviews were important? You are absolutely right! 53 per cent of buyers read always or nearly always ratings before buying a product.

mehr als die Hälfte liest fast immer vor dem Kauf Produktbewertungen.

Less than one in ten reads no reviews at all.

Together strong! - more product reviews - more sales

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Product reviews are one of the most important decision-making aids during the purchasing process. This has already been proven by countless studies, including a survey by Bitkom, in which two out of three respondents stated that they would obtain opinions before buying. At the same time, four out of ten respondents said that products without customer ratings can even lead to a loss of trust.

Together strong
Für Online-Shops gestaltet es sich jedoch nicht immer leicht, Produktbewertungen zu generieren. Genau hier kommt ins Spiel, denn dank dem Produktbewertungs-Dienst teilen sich Online-Händler ihre Kundenbewertungen. Getreu dem Motto:„Gemeinsam sind wir stark!“
An example: If ten shops collect two product ratings for the same product, all of them can display 20 product ratings. This offers online retailers concrete advantages: For example, customers no longer visit larger shops to read reviews, but stay and buy directly from you. This increases the conversion rate and at the same time the chance that other buyers will leave a product review behind.

Online retailers can integrate the star rating in top sellers, product recommendations, product lists and on the product detail page. The contact to the customer remains in the sovereignty of the shop. provides a plugin for WooCommerce.

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The team has developed a WooCommerce app. Thus WooCommerce shops worldwide can use for product reviews with simple integration into their shop. Millions of shop operators worldwide can now collect and use product reviews together and display more customer reviews for their assortment products.

MAGENTO Plugin for

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Our plugin for Magento is released. As of today, in addition to the 40,000 Shopware customers, all 240,000 Magento customers can benefit from the advantages of the service.

We have developed a Magento app that allows Magento shops worldwide to participate in the worldwide community for product reviews with simple integration into their shop. Almost 300,000 shop operators worldwide can now exchange product reviews with each other and display more customer reviews for their range of products.

Who's writing about us?

Visit us at the net & work in Dortmund on 17.2.2018

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Meet us and our experts at booth A10 or take part in our round table "Product reviews for your online shop: How to support your customers in the buying process" from 2:30 p.m. to 3:15 p.m. At our roundtable, we give tips on how to get more product reviews for your shop, present our product and answer individual questions.

Technology partnership with Shopware AG

Posted on is a technology partner of Shopware. As of today, all Shopware customers can benefit from service. With the new cooperation, Shopware offers shop owners a simple yet comprehensive solution to collect product reviews together and display more product reviews overall.

Under the slogan "Emotional shopping on any Device", Shopware has launched the current core product Shopware 5 and, with "Storytelling", offers an inspiring and emotionally creative shopping world in full responsive design. Furthermore, the shop software is characterized by a high degree of user-friendliness, the use of state-of-the-art technologies, sophisticated marketing functions and incomparable design. Shopware has a large community of 32,000 customers and 900 partners throughout Europe.

Cool Services has developed plugin for Shopware 4 and 5 and enables Shopware customers to easily integrate it into their shop. After a short registration and shop verification, customers immediately benefit from the community ratings. As of July 2016, has more than 50,000 reviews on over 12,000 products. Shop visitors see the product feedback and get more security in their purchase decision. No other source of information about the product is necessary, the shop visitor remains in the shop. Ratings already collected by the online retailer can be uploaded to via an interface and are therefore not lost.

We are happy about the possible growth of our rating community.