Tips all around product reviews (part3)

Tags for important product features

If a product has more than 30 reviews, most potential buyers will be pleased to find reviews easier that are of interest to them. Therefore, tags on "quality", "performance", "design" etc. are well received, which on the one hand are filter options and on the other hand, offer a closer look at the product. This is a big advantage at first sight. The tags can also increase the amount of time a buyer spends reading, as he reads more than originally intended and still postpones his purchase decision. The shop owner should test if his customers use the tags and if they have a positive effect on the conversion.

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